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August 30, 2018
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GLOSSY FINISH COMBINES ON-SITE SPORT AND EVENT PRINTING WITH RETAIL KIOSK ENVIRONMENT
By Larry Thall
In the olden days of brick-and-mortar labs only, an owner took pride in saying that he built his business from the ground up.
In the new world of digital technology and e-commerce, Haim Ariav, takes pride in saying he’s building his sports and event photography business from the wheels up. Founder and President of Glossy Finish, Inc., Jacksonville, Fla., Ariav arrives at an event with his 32-foot-long Mobile Photo Lab (MPL) in tow.
“We didn’t buy a trailer from a dealer and then take it to a third-party to retrofit it for our specific needs,” Ariav says. “We worked closely with our internal team and a custom trailer manufacturer to create a unique vehicle designed exclusively for our onsite needs.”
Ariav doesn’t claim to be the first sports and event photographer to do onsite printing, but he is taking the industry to a new level of service and customer satisfaction.
Ariav has taken the concept and benefits of an onsite delivery system to a higher playing field. Gone is the tent. Gone are the proof books. Gone is the inefficiency of labor required to not only setup the tent and keep resupplying the proof books as prints are sold, but also to unpack and repack delicate equipment to prevent shifting and possible damage while on the road.